Service Advisor Sales Training
Service advisors have more contact with customers than any other person in the dealership. Successful treatment and handling of customers begins with proper training. How many formal hours of Professional Service Advisor Training did you provide for your people last year?
The service department can no longer afford to employ service advisors that just “take orders and process people.” In order for your business to continue to grow your service advisors need to “service people, not automobiles.”
Dealer Automated Systems Service Sales Training process provides your service advisors with formal onsite training that includes:
– Understanding and determine customer needs
– Meet and Greet process
– Improve listening, questioning and documentation skills to improve CSI.
– Marketing communication skills
– Competitive pricing
– Increase labor and parts sales
– Improve customer retention and CSI
– Control the customer – eliminate the customer from “Here are my keys and I have to run out the door approach”
– Service advisors control and spend the necessary consultation time with customer.
– Perform active walk around at vehicle inspecting tires, front-end alignments, wipers blades and document exterior vehicle damage with the customer.
– Present needed maintenance items and Ask for the Sale!
– Time Utilization
– Job Descriptions
– Role Play
– Fix the vehicle right the first time
– Appointment Control – manual and/or Electronic DMS computer utilization.
– Being prepared for next day appointments
– Review vehicle history in advance
– Review Inspection Report findings with the customer
– Pay Plans
– Service Menu design and development
– Video tape role-play
– Service Drive Process Training
– Classroom Training
– Follow up visits
– Recruiting services available
– Performance Maintenance Plans available for you to protect your financial training investment.